Future-proofing Your Fixture

The Vape category is evolving rapidly!

To stay ahead of consumer trends, adapt to changing legislation, and embrace new technologies, retailers must offer a diverse and innovative product range.

This approach is essential for remaining competitive and maximising sales. Retailers should allocate fixture space to new product development (NPD) and emerging categories like 'Legal Big Puff' devices, Pod Systems, Nic Salts and Nicotine Pouches, while also maintaining a strong presence for leading Disposable brands and products.

A planogram is a schematic tool used to plan a retail store layout. Planograms place special attention on product placement and displays, as well as point-of-sale locations.

Also called POGs, shelf space plans, space plans, and retail schematics, planograms comprise a larger, more comprehensive visual merchandising plan. They typically provide a blueprint for visual merchandising and product displays and ultimately help with inventory management.

Fixtures and fittings with mutually agreed planogram ranges give you a total category solution in either a countertop or back wall behind the till unit.

Back Wall Display Solution Planogram P4

• Premium vape product display for placement behind counter
• Planogrammed with essential hottest-selling products
• Displays up to 9 Brands / 144 SKUs (in outer CDU) / 1,440 pcs
• Backlit header to draw customers' attention to the vape display
• LED lighting to illuminate products for ease of customer selection  
• Shelf labelling for ease of staff re-ordering
• Locking storage draw to keep replenished stock to hand
• Shelf holds 2+ outers deep to store replenished stock
• Dimensions: W 1000mm x H 2100mm x D 400mm

Free with min. app spend £2,000 +VAT pcm

P10 CDS XL Planogram

• Premium high-quality vape product display
• Planogrammed with essential hottest-selling products
• Displays up to 7 Brands / 113 SKUs / 1,070 pcs
• Rear shelf labelling for ease of product picking and re-ordering
• Sliding shelves for quickly picking products
• Shelf dividers to ensure the products sits secure and upright
• Dimensions: W 940mm x H 880mm x D 345mm

Free with min. app spend £1,000 +VAT pcm

How you set up your store is vital for your success. However, planning and using this space effectively can be difficult. You need to think about how customers move through the store, how products are displayed, where you store extra items, and how your checkout area is arranged. All these elements must be carefully considered when designing and organising your vape shop.

VSL Trade representatives possess extensive expertise in establishing planograms and identifying the top-performing SKUs that should be prominently displayed. Leveraging their training and experience, they visit your store to set up the planogram, ensuring optimal product placement and enhanced sales performance.

For more information regarding planograms, please speak to your VSL Trade representative. Not a VSL Trade member? Register your interest by clicking here.